{"id":23897,"date":"2024-12-30T15:31:38","date_gmt":"2024-12-30T13:31:38","guid":{"rendered":"https:\/\/www.media4change.co\/?post_type=methodology&#038;p=23897"},"modified":"2024-12-30T15:31:39","modified_gmt":"2024-12-30T13:31:39","slug":"nuomones-formuotoju-amzius-demesys-naujienoms-tiktok-platformoje","status":"publish","type":"methodology","link":"https:\/\/www.media4change.co\/lt\/methodology\/nuomones-formuotoju-amzius-demesys-naujienoms-tiktok-platformoje\/","title":{"rendered":"Nuomon\u0117s formuotoj\u0173 am\u017eius: d\u0117mesys naujienoms \u2013 TikTok platformoje"},"content":{"rendered":"\n<p>Kaip rodo naujausia \u201eReuters\u201c instituto 2023 m. ataskaita, daugelis, ypa\u010d jauni vartotojai, vis da\u017eniau naujienas su\u017eino per socialinius tinklus ir nori sekti nuomon\u0117s formuotojus, o ne oficialius naujien\u0173 kanalus. Kartu pastebima, kad daugiau \u017emoni\u0173 link\u0119 visi\u0161kai vengti sunki\u0173 ar emoci\u0161kai varginan\u010di\u0173 tem\u0173, pavyzd\u017eiui, karo Ukrainoje. JAV \u0161is naujien\u0173 vengimas da\u017eniau siejamas su politin\u0117mis ir socialinio teisingumo temomis.<\/p>\n\n\n\n<p>\u0160iame kontekste <em>TikTok<\/em> ir kitos vaizdo platformos tampa vis svarbesniu kanalu naujienoms pasiekti, bet kartu jos kelia ir klausim\u0105, kaip redakcijoms i\u0161laikyti vartotoj\u0173 d\u0117mes\u012f bei i\u0161samiai pristatyti svarbias \u017einias. Ataskaita taip pat rodo, kad \u012fdrauk\u016bs u\u017esi\u0117mimai internete skatina auditorijos dalyvavim\u0105. Redakcijos, suteikian\u010dios galimyb\u0119 aktyviai komentuoti, u\u017eduoti klausimus ar net bendradarbiauti kuriant turin\u012f, da\u017enai sulaukia daugiau lojalumo. Tai tampa itin aktualu siekiant sudominti vartotojus, kurie d\u0117l per didelio naujien\u0173 srauto vis da\u017eniau renkasi trumpus pramoginius vaizdo \u012fra\u0161us ir vengia nuolatini\u0173 diskusij\u0173 po straipsniais.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/www.niemanlab.org\/2023\/06\/worldwide-online-news-is-looking-a-lot-more-like-tiktok-and-a-lot-less-like-shared-articles\/\">Skaityti daugiau<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Visame pasaulyje stebimas ry\u0161kus \u017einiasklaidos auditorij\u0173 elgesio pokytis. \u017dmon\u0117s socialiniuose tinkluose vis da\u017eniau dalijasi TikTok platformos formato vaizdo \u012fra\u0161ais, o ne nuorodomis \u012f straipsnius. Taip pat ma\u017e\u0117ja auditorijos noras komentuoti bei dalytis naujienomis internete.<\/p>\n","protected":false},"featured_media":23898,"template":"","methodology-type":[307],"class_list":["post-23897","methodology","type-methodology","status-publish","has-post-thumbnail","hentry","methodology-type-naudingi-skaitiniai"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nuomon\u0117s formuotoj\u0173 am\u017eius: d\u0117mesys naujienoms \u2013 TikTok platformoje - Media4Change<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.media4change.co\/lt\/methodology\/nuomones-formuotoju-amzius-demesys-naujienoms-tiktok-platformoje\/\" \/>\n<meta property=\"og:locale\" content=\"lt_LT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nuomon\u0117s formuotoj\u0173 am\u017eius: d\u0117mesys naujienoms \u2013 TikTok platformoje - Media4Change\" \/>\n<meta property=\"og:description\" content=\"Visame pasaulyje stebimas ry\u0161kus \u017einiasklaidos auditorij\u0173 elgesio pokytis. \u017dmon\u0117s socialiniuose tinkluose vis da\u017eniau dalijasi TikTok platformos formato vaizdo \u012fra\u0161ais, o ne nuorodomis \u012f straipsnius. 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